topic Re: Count of one to one emails sent, excluding sequences in Dashboards & Reporting

Count of one to one emails sent, excluding sequences

HRich — Wed, 31 May 2023 14:28:58 GMT

Hello everyone,

I am looking to create a report to measure the sales team's email output which does not include sequence emails.

I spent a lot of time on customer builder, using Activities as my primary source, and Contacts as a secondary source.

I find that I can easily count the number of emails sent (activity type = emails sent to contact) but I am struggling to separate out from this count those emails which were sent as part of a sequence.

If I try to filter out these sequence emails from the country by using the contact property "number of sequences enrolled = unknown" this removes from the count all emails to a contact who has previously been sent been part of a sequence, BUT any non sequence emails as well, since the property applies to contacts not to the activity email count specifically. So If a contact has received a series of sequence emails, and then later a non sequence email, all of the emails would be missing from my report.

Any advise on this would be great

TDLR How to separate emails sent as part of a sequence from a one to one email count.

Thanks

Re: Count of one to one emails sent, excluding sequences

TomasVR — Wed, 31 May 2023 19:14:09 GMT

To separate emails sent as part of a sequence from individual emails, you can use a combination of activity filtering and contact properties. Here's how you can approach it:

Start by filtering activities to count the number of emails sent. Use the activity type "Emails Sent to Contact" in your report.
To exclude sequence emails, you can create a custom contact property specifically for this purpose. For example, create a property called "Enrolled in Sequence" with a default value of "No."
Whenever a contact is enrolled in a sequence, update their "Enrolled in Sequence" property to "Yes." You can automate this using workflows or use HubSpot's APIs.
When sending one-to-one emails, ensure that the "Enrolled in Sequence" property is set to "No" for those contacts.
Finally, in your report, filter out the contacts where "Enrolled in Sequence" is set to "Yes." This will exclude any sequence emails from your count.

By following these steps, you'll be able to separate the emails sent as part of a sequence from one-to-one emails in your report effectively.

Re: Count of one to one emails sent, excluding sequences

DavidVoigt — Wed, 07 Feb 2024 16:11:39 GMT

@TomasVR wrote:

Finally, in your report, filter out the contacts where "Enrolled in Sequence" is set to "Yes." This will exclude any sequence emails from your count.

By following these steps, you'll be able to separate the emails sent as part of a sequence from one-to-one emails in your report effectively.

I'm not sure I'm following you here. Wouldn't this just filter out the contacts that are currently (at the time of report) enrolled in a sequence, regardless of whether they have been emailed to as part of a sequence in the past?

Re: Count of one to one emails sent, excluding sequences

Coopr — Thu, 05 Dec 2024 19:59:49 GMT

I filter out Sequence emails by manually filtering out each of their subject lines - we only have a few, so doing that isn't terrible. I wish there was a one-click way to do this.

Re: Count of one to one emails sent, excluding sequences

tcohub — Tue, 08 Apr 2025 00:01:03 GMT

We are also looking for a way to implement this. I'm investigating the associations API to remove emails associated to Deals, but not sure if we'll be able to filter out just sequence emails.

Has anyone found a better way?

I'm probably going to try @Coopr 's suggestion to manually filter them out by subject lines. Not ideal, as we have a few sequences and create new ones often.