topic Re: QR tracking for each contact in Tips, Tricks & Best Practices

QR tracking for each contact

TKruijer — Tue, 30 Jan 2024 14:23:52 GMT

Is it possible to track if a person has scanned the QR code on a physical letter we're going to send them?
We want to send a letter to quite a lot of contacts. I've read that it's possible to track the total data of the QR code but we want to be able to see it for each separate contact.

Re: QR tracking for each contact

karstenkoehler — Tue, 30 Jan 2024 14:31:51 GMT

Hi @TKruijer,

When you create a tracking link in HubSpot (https://knowledge.hubspot.com/settings/how-do-i-create-a-tracking-url), and create a QR code for that tracking link, you can later identify the contacts who clicked the link - permitting that they accept cookies in their browser and submit a form on that same or another page.

Without a form submission, this gets a lot more complicated and would require an approach where each contact gets a different link that tracks when it's being accessed - and thus a different QR code per contact. You would need a third-party tool to create QR codes in bulk.

Best regards

Re: QR tracking for each contact

TKruijer — Tue, 30 Jan 2024 14:39:23 GMT

Hi @karstenkoehler,

Thanks for your answer! Do you happen to know a good third party where we can achieve this?

Thanks in advance

Re: QR tracking for each contact

karstenkoehler — Tue, 30 Jan 2024 14:41:38 GMT

@TKruijer it looks like bitly supports this, I'd recommend reaching out to their sales team: https://bitly.com/pages/landing/qr-codes