topic WhatsApp Integration - Is it DSGVO compliant? in Marketing Integrations

WhatsApp Integration - Is it DSGVO compliant?

maulpaurer — Thu, 22 Aug 2024 13:54:23 GMT

Hello everyone,

I have a question concerning the WhatsApp Integration found in the HS-Marketplace (https://app-eu1.hubspot.com/ecosystem/7049374/marketplace/apps/whatsapp-1311356) .

At the moment we are shifting everything towards the best possible data-protection. Along with this, we want to change our WhatsApp Usage from the phone version to the WhatsApp Business API version, as this seems to be the only version that is the german data security standard.

Now to the question: If I install this application and integrate it, will my data be secured (german data security standard DSGVO) or is it only an adaption of the mobile app/ not secure enough?

Thanks in advance!

Re: WhatsApp Integration - Is it DSGVO compliant?

karstenkoehler — Thu, 22 Aug 2024 14:01:50 GMT

Hi @maulpaurer,

Yes, the integration works on the basis of a connected WhatsApp Business Account, see here: https://knowledge.hubspot.com/inbox/connect-whatsapp-to-the-conversations-inbox

As the integration is developed by HubSpot, the points laid out in the security program and DPA apply:

https://legal.hubspot.com/security

https://legal.hubspot.com/dpa

Best regards!

Re: WhatsApp Integration - Is it DSGVO compliant?

maulpaurer — Mon, 26 Aug 2024 12:39:14 GMT

Thank you for your answer!
I have another question - how exactly is the billing handled?

I have read this on the WhatsApp FAQ:

We charge based on the number of conversations. Charges will be per 24 hour conversation session, with different rates for business-initiated and user-initiated conversations. A session initiates on delivery of a business-initiated message, or delivery of a business reply to a user-initiated message. A conversation session ends 24 hours after delivery of the first business message in the conversation.
The first 1,000 conversations each month are free so businesses can start to build experiences their customers will love. When they’re ready to expand beyond 1,000 conversations per month, our conversation pricing applies. Learn more and see our rate card.
There is no additional fee to access our platform directly. Partners may charge additional fees based on value-added services or technologies they provide.

Does that mean we do not have a minimum runtime/ a contract? Also, in the Meta Business Suite, I have read that it is by default billed as a monthly invoice. (Paid by bank transfer if no other payment is selected)

Is there also a possibility to delete the WhatsApp Account permanently?

Thanks in advance!

Re: WhatsApp Integration - Is it DSGVO compliant?

karstenkoehler — Mon, 26 Aug 2024 12:41:53 GMT

@maulpaurer for billing related questions, I'd recommend confirming directly with the respective sales teams – for hard facts as to how billing is handled, they're the best source.

Re: WhatsApp Integration - Is it DSGVO compliant?

maulpaurer — Mon, 26 Aug 2024 12:53:13 GMT

Alright, and concerning the deletion of an account you would also recommend to speak with the sales team? Or do you have additional info on that?

Re: WhatsApp Integration - Is it DSGVO compliant?

karstenkoehler — Mon, 26 Aug 2024 12:55:57 GMT

@maulpaurer are you referring to removing the account from HubSpot? This would also be a billing question, yes – if you're referring to the entire deletion of the WhatsApp account, that would be a question for the Meta support, I would assume.