Linking GA4 with Hubspot when we only utilise workflows on the platform

RTyrer — Mon, 30 Jan 2023 21:25:37 GMT

Hi team,

Wondering if anyone else has encountered this before and possibly has a solution. I've just joined my team and am setting up GA4 for the business, we host our website seperately on WordPress and use Hubspot for the automated workflows to help with lead generation. I'm wanting to find a way to best integrate all platforms on GA4 that allows a holistic view of the customer journey.

Any tips would be greatly appreciated.

Cheers.

Re: Linking GA4 with Hubspot when we only utilise workflows on the platform

MrJustinGivens — Mon, 30 Jan 2023 22:13:54 GMT

Hey @RTyrer congrats on the new position!

Do you use HubSpot landing pages? If so, you'll need to add GA4 on your HubSpot portal (knowledge base article).

Check out this article about installing the HubSpot tracking code on your WordPress website. You need to install both HubSpot and GA4 on the WordPress site.

topic Re: Linking GA4 with Hubspot when we only utilise workflows on the platform in Marketing Integrations

Linking GA4 with Hubspot when we only utilise workflows on the platform

Re: Linking GA4 with Hubspot when we only utilise workflows on the platform