topic Re: Form wont change when smart content rules are acheived in Lead Capture Tools

Smart rules on form, unable to see expected results

AArshad9 — Thu, 04 Sep 2025 09:31:40 GMT

Hi , So it seems like I am stuck in a similar situation. I apply smart rules to form in a landing page. I am adding smart rules on form in my landing page. I am applying smart rules on Form title, Button text & Thank you messages. However, I am unable to see results as expected. My form is already published & in use on other landing pages.

Re: Form wont change when smart content rules are acheived

BérangèreL — Thu, 04 Sep 2025 09:45:35 GMT

Hi @AArshad9 and welcome, it's a pleasure to have you here!

Great question, thanks for asking the HubSpot Community!

For information, you posted on an older thread "Form wont change when smart content rules are achieved", so I created a new post for more visibility.

Just to confirm:

1. Did you double-check that the smart rules you’ve set on your form title, button text, and thank you message are published and properly targeted?
2. I understand that you are using a smart form, right?
3. Is the landing page a HubSpot landing page or external one?
4. Can you test in an incognito/private browser or clear cookies, as HubSpot may cache your previous session (especially for testing by lifecycle or list membership).

The more info, screenshots (without sensitive/confidential information), and details you can provide, the better the Community can assist.

You might want to take a look at these, it might help: "Smart content | Frequently Asked Questions".

I'd love to put you in touch with our Top experts: Hi @Crystal_Hopper, @TomM2 and @karstenkoehler do you have suggestions to help @AArshad9, please?

Have a wonderful day and thanks so much!
Bérangère

Re: Form wont change when smart content rules are acheived

AArshad9 — Thu, 04 Sep 2025 16:34:10 GMT

Hi @BérangèreL

Thanks for your reply.

So after some drill I was able to get results as expected on form title & Thank-you mesages. However, I am still unable to apply smart rules on Button text.

Any suggestions and ideas? It keeps falling back to the default values.

1 & 2- Yes

3- Hubspot one

Re: Form wont change when smart content rules are acheived

BérangèreL — Mon, 08 Sep 2025 15:29:20 GMT

Hi @AArshad9, thanks for the additional information!

I am glad to hear that the form title and thank you messages now work!

Here is a related article for this: "Add smart content to your calls-to-action (CTAs)".

If you’re using a basic Button module in a page editor, as of now, smart rules cannot be applied directly to the default Button module’s text.

Regarding applying smart rules on button CTA, have you tried using a rich text module instead and inserting a styled hyperlink that looks like a button?

I'd love to consult with our Top Experts: Hi @danmoyle, @AKettula and @Crystal_Hopper do you have any other suggestions to help @AArshad9, please?

Have a great day and thanks so much!
Bérangère

Re: Form wont change when smart content rules are acheived

danmoyle — Thu, 11 Sep 2025 14:37:00 GMT

I appreciate the tag @BérangèreL, but I don't think I have the knowledge to help @AArshad9 on this specific need. I haven't added smart content to form buttons. I'll defer to others who can hopefully help.

@JWingate2 is this something you've done?

Re: Form wont change when smart content rules are acheived

JWingate2 — Fri, 12 Sep 2025 15:16:07 GMT

Thanks for tagging me in @danmoyle !

Hi @AArshad9 !

From my understanding, because forms are built within it's own tool it is essentially hard coded to show that data. You are able to upate the Title and Thank you message because those are set based on the landing page.

The button doesn't seem to be hard coded to the form tool itself, so it always reverts back to what is set inside of the settings of the form.

I have had a developer make it where smart content was able to be used, so might be worth looking into a custom solution if it's really important to your process.