topic Re: Unable to track form submission in GTM for Hubspot form in Lead Capture Tools

Unable to track form submission in GTM for Hubspot form

TTran33 — Tue, 20 May 2025 11:46:19 GMT

Hi,

I tried to track form submissions of a Hubspot form embedded on my Wordpress website, but it doesn't work. I can't seem to find an official document about this from Hubspot. Could you please let me know how can I set this up correctly?

This is how the form being embedded to my website:

Re: Unable to track form submission in GTM for Hubspot form

Sjardo — Tue, 20 May 2025 13:27:58 GMT

Hi,

Some questions:

What do you mean that you try to track it in GTM? As GTM is more like a middle man towards other software.

I think this topic should help you out with an accepted solution: https://community.hubspot.com/t5/Reporting-Analytics/Tracking-forms-in-GTM/m-p/646263

Re: Unable to track form submission in GTM for Hubspot form

VPathania — Tue, 20 May 2025 13:28:55 GMT

Have you tried creating a custom event in GTM to track the form submissions? You’ll also need to set up a GA4 event tag for it. Just checking if you've already tried this.

Re: Unable to track form submission in GTM for Hubspot form

TTran33 — Tue, 20 May 2025 13:31:56 GMT

I mean I tried to set up conversion tracking with Google Tag Manager.

If you mean the link provided in the topic might help (https://nettlesnet.com/track-hubspot-forms-with-google-tag-manager-analytics/), I actually followed that instruction but it didn't work.

Thanks for replying to my question. Please let me know if you need any further clarification from me.

Re: Unable to track form submission in GTM for Hubspot form

VPathania — Tue, 20 May 2025 15:13:51 GMT

The above shared link is not accessible to me. But, below links contain information on this:

https://fizzypop.nz/digital-marketing-insights/track-hubspot-form-submissions-with-google-tag-manager-and-analytics/

https://www.markestac.com/blog/hubspot-form-tracking-gtm-ga4

Re: Unable to track form submission in GTM for Hubspot form

TTran33 — Wed, 21 May 2025 07:13:45 GMT

Thanks for replying. The link you provided suggested the same method with the one I mentioned.

I added the below HTML tag. However, there was no 'hubspot-form-success' event pushed.

---

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Would it be possible that the way I embedded the form causes this to not work?

Re: Unable to track form submission in GTM for Hubspot form

labriana — Wed, 25 Jun 2025 11:36:23 GMT

Hello, did you manage to find a solution? I have the same problem