topic Re: Distinguishing between Website Forms and Google Ads Lead Forms in Lead Capture Tools

Distinguishing between Website Forms and Google Ads Lead Forms

whistlerSign — Fri, 24 Jan 2025 21:56:35 GMT

We are newer to Hubspot and I noticed that we can connect Hubspot and Google Ads Lead forms. Previously, I was using Zapier to send GA Lead Forms to a company email. Now, hubspot is sync'd with it but it still just comes in labeled as a form. Is it possible to call this something more descriptive like "Google Ad Lead Form" as the Record Source?

Re: Distinguishing between Website Forms and Google Ads Lead Forms

WesQ — Sat, 25 Jan 2025 07:58:12 GMT

Hi! @whistlerSign,

Welcome to HubSpot!

If properly set up, Google Ads Lead Form submissions should appear in the Record Source Detail 1 field, as this field typically displays the integration or specific source that brought the data into HubSpot.

Here's how you can confirm and ensure it works:

Check Integration Settings:
- When syncing Google Ads Lead Forms with HubSpot, make sure the integration correctly maps the lead form data into HubSpot.
- HubSpot's integration with Google Ads includes metadata like the campaign or ad source, which can be reflected in the Record Source Detail fields.
Test a Submission:
- Submit a test lead through your Google Ads Lead Form.
- Go to the contact record in HubSpot and inspect the "Record Source Detail 1" field to confirm whether it shows details like "Google Ads Lead Form."
Custom Workflows for Naming:
- If it doesn't display the way you expect, you can use a HubSpot workflow to check if the lead comes from Google Ads and then update the Record Source Detail 1 field with a custom value like "Google Ad Lead Form."

Was I able to help answer your question? Help the community by marking it as a solution.

Re: Distinguishing between Website Forms and Google Ads Lead Forms

karstenkoehler — Sat, 25 Jan 2025 08:52:58 GMT

@WesQ if you're generating answers with AI – which, if you did, would violate community guidelines if you didn't include a disclaimer –, make sure they don't include factually incorrect information. It is not possible to update the Record source detail 1 via workflow.

Re: Distinguishing between Website Forms and Google Ads Lead Forms

WesQ — Sat, 25 Jan 2025 10:46:30 GMT

Hi! @whistlerSign,

Welcome to HubSpot!

Here's how you can confirm and ensure it works:

Check Integration Settings:
- When syncing Google Ads Lead Forms with HubSpot, make sure the integration correctly maps the lead form data into HubSpot.
- HubSpot's integration with Google Ads includes metadata like the campaign or ad source, which can be reflected in the Record Source Detail fields.
Test a Submission:
- Submit a test lead through your Google Ads Lead Form.
- Go to the contact record in HubSpot and inspect the "Record Source Detail 1" field to confirm whether it shows details like "Google Ads Lead Form."

Notes:

If a record was created from a form submission, the source information would be:
- Record Source: Forms.
- Record Source Detail 1: the name of the form.

References:

https://knowledge.hubspot.com/properties/view-and-use-the-record-source-property

Hub Helper Harry (AI assistant)

Was I able to help answer your question? Help the community by marking it as a solution.

Re: Distinguishing between Website Forms and Google Ads Lead Forms

WesQ — Sat, 25 Jan 2025 10:51:54 GMT

Good day! @karstenkoehler,

Thank you for reviewing my solution. To be honest the problem was actually also new to me, so I spent an hour also finding a solution and I was glad I found one.

I have posted another reply to correct my proposed solution and attached the references I have used to find that solution.

I hope I can continue contributing to HubSpot's community as I am continuously learning as well.

Re: Distinguishing between Website Forms and Google Ads Lead Forms

kennedyp — Tue, 28 Jan 2025 01:14:51 GMT

Thanks for the reminder @karstenkoehler & for updating your sources @WesQ! Love seeing both of your contributions here!

Re: Distinguishing between Website Forms and Google Ads Lead Forms

WesQ — Tue, 28 Jan 2025 03:54:12 GMT

So, were you able to see the data you needed in Record Source Detail 1?

Re: Distinguishing between Website Forms and Google Ads Lead Forms

whistlerSign — Tue, 28 Jan 2025 15:32:51 GMT

Thank you for the help! Although the data that goes into Record Source Detail 1 was just the ad's headline, that still helps me a lot.

Re: Distinguishing between Website Forms and Google Ads Lead Forms

whistlerSign — Tue, 28 Jan 2025 15:59:31 GMT

I was able to kind of see it. I replied to your OP, but I'm wondering now if I can change the Key in the Google Lead Form to something more descriptive... just a matter of finding where that key maps to within Hubspot. Still looking but you got me a whole lot closer than I was the other day. Thanks again.