topic Re: Duplicate title tags issue in Content Strategy & SEO

Duplicate title tags issue

rickbyrd — Mon, 16 Apr 2018 12:32:20 GMT

While reviewing a site audit on our website it was noticed that we have a duplicate title tag issue with our blog pages.

The audit shows we have duplicate titles on:

https://www.bigpictureloans.com/blog

https://www.bigpictureloans.com/blog/page/1

https://www.bigpictureloans.com/blog/page/2

https://www.bigpictureloans.com/blog/page/3

How can I keep this from happening within our HubSpot site?

Is the only way to select the "Set each blog post listing page's canonical URL to the first page in its series" option under the Content Settings?

Thanks!

Rick

Re: Duplicate title tags issue

Josh — Mon, 16 Apr 2018 13:55:11 GMT

Hi @rickbyrd,

These aren't separate pages as they are likely just dynamic pages using your blog listing template. This function is pretty similar to any CMS or blog platform out there.

From an SEO perspective, I wouldn't be concerned. The fact that it uses the same title tag won't hurt you and somehow creating unique titles on these pages won't help you either.

Josh

Re: Duplicate title tags issue

rickbyrd — Tue, 17 Apr 2018 11:12:12 GMT

Thanks for the information. My understanding is that the search engines do not want to see duplicate title tags.

Re: Duplicate title tags issue

Josh — Tue, 17 Apr 2018 14:09:17 GMT

In general, you're right, search engines don't like duplicate title tags. However blog listing pages are dynamic, so the content on them is going to change on a regular basis. The likelihood of a page 2, 3, etc. blog listing page performing well from a search visibility is slim.

Re: Duplicate title tags issue

rickbyrd — Tue, 17 Apr 2018 14:48:48 GMT

Josh, you make a great point. Thanks!

Re: Duplicate title tags issue

Ismet — Thu, 24 May 2018 12:01:24 GMT

It may be not a big issue, but the Google Search Console would still point you to this problem. And to go further, a consultancy agency that's doing the SEO work for us would say "you did not eliminate all the problems we've pointed you to, so we are not taking responsibility for the bad SEO rankings".

A good SEO solution (take any popular SEO plugin for Wordpress, for example) would add a "Page 2", "Page 3" and so on to your existing titles just to avoid this problem.