topic Re: Content marketing strategie in Content Strategy & SEO

Content marketing strategie

Adeborah7 — Sun, 13 Aug 2023 03:14:32 GMT

Hi! My name is Deborah. I would like to know more about how to create a content marketing strategy or plan.

Re: Content marketing strategie

karstenkoehler — Mon, 14 Aug 2023 09:02:08 GMT

HubSpot has a a free course on this topic exactly: Content Strategy Course: Learn How to Create a Successful Content Strategy

In this course, you'll learn how to tell your business's story in a way that attracts, engages and delights your audience through each stage of the buyer's journey.

Best regards!

Re: Content marketing strategie

BérangèreL — Mon, 14 Aug 2023 09:20:21 GMT

Hi @Adeborah7,

Thank you for reaching out to the Community!

I'd like to share these posts that might be of interest to you:

- On-Demand Webinar | Creating a Content Strategy in HubSpot
- What's your #1 content strategy tip?
- 3 Steps to Organizing a Long-Term Content Marketing Strategy

I also wanted to invite a couple of subject matter experts to this conversation @johnelmer, @danmoyle and @louischausse, do you have any tips to help @Adeborah7, please?

If anybody else has anything to add and/or share, please feel free to join in the conversation 🙂

Thank you and have a lovely day!

Best,
Bérangère

Re: Content marketing strategie

danmoyle — Mon, 14 Aug 2023 12:46:34 GMT

Thanks for the tag @BérangèreL 😊

Hi @Adeborah7 and welcome to the Community! Creating a content marketing strategy is a big question. And I think @karstenkoehler has a great suggestion on the course. Here are a few suggestions I also share with folks just starting off:

HubSpot Academy Content Marketing Course
Developing a Content Marketing Strategy (CMI)
The Ultimate Guide to Content Marketing Strategy (SEMRush)
Conversion Rate Optimization (CRO): 8 Ways To Get Started (this is important, as you want to convert once your marketing is working)

And of course, always stay hungry to learn and grow. Our industry is constantly changing. Asking questions is a great strategy for sure!