topic Re: Traffic is dropping in Content Strategy & SEO

Traffic is dropping

LGayazetdinova — Wed, 07 Jun 2023 21:31:06 GMT

What does it mean if the traffic for long-tail keywords is rising, while the traffic for primary keyword is dropping for product pages?

Re: Traffic is dropping

kvlschaefer — Thu, 08 Jun 2023 14:57:07 GMT

Hi @LGayazetdinova,

Thanks for reaching out to the Community!

I wanted to share this blog post from Neil Patel regarding long-tail keywords.

The article mentions that the more long-tail keywords you include in your content, the more likely you are to see an increase in search traffic. This is because your target audience is inputting a more specific search term such as "Marketing Agencies in LA" vs. "Marketing Agencies" and are finding your pages because your content appeals to their needs. The increase you are experiencing is most likely due to an increase in organic search traffic.

I wanted to invite our subject matter experts to this conversation to see if they have any experience with this.

Hi @danmoyle, @GeorgeBThomas, @Jnix284 - Do you have any insight for @LGayazetdinova?

Thank you!

Best,

Kristen

Re: Traffic is dropping

danmoyle — Thu, 08 Jun 2023 20:48:01 GMT

+1 for @kvlschaefer's offer here. In my experience, as the long tail phrases become more popular, the broad phrases tend to become a) less popular but also b) more difficult to rank for as others go after them.

I'd focus on the keywords that convert for you. More focused, longtail, niche phrases that you can help with are typically better.

Re: Traffic is dropping

johnjang — Mon, 12 Jun 2023 10:29:01 GMT

Thank you for sharing your valuable knowlegge. Yes definately long -tail keywords get results quickly and with the help of these long tail keywords our short tail keywords started raking.

I have recently applied this strategy on Asphalt Nitro MOD APK website and it's results are amazing for me.