topic Re: Passing Hubspot Marketing ID To GTM Data Layer in APIs & Integrations

Passing Hubspot Marketing ID To GTM Data Layer

EBloom — Wed, 06 Mar 2024 03:20:44 GMT

Hi there, I'm wondering if anyone has successfully done this? I am looking to pass unique marketing IDs from our CRM to a client's pixel in GTM, but first need this pushed to our GTM data layer. I've been having a hard time finding what the macro is for this marketing ID. I've read a lot on the form GUID, would passing the hs-form-guid solve for this or are form GUIDs not uniquely generated for each user upon submission? Has anyone had luck with passing through the contact ID / user matching?

Any and all help is welcomed!

Re: Passing Hubspot Marketing ID To GTM Data Layer

BérangèreL — Thu, 07 Mar 2024 07:42:41 GMT

Hi @EBloom, I hope that you are well!

Thank you for asking the Community!

I moved your post to the Developers Forum so that you can get help from experts in this field for more visibility.

I found for you this similar thread with a solution from @Teun "Google Tag Manager - Push Form Data to dataLayer" that might help you.

I'd like to share these resources that can also help:

- Find your form GUID
- Get a form by its unique ID
- Submit data to a form

I also wanted to invite a couple of subject matter experts to this conversation: Hi @Teun, @alyssamwilie and @jonchim do you have suggestions to help @EBloom, please?

Also, if anybody else has anything to add and/or share, please feel free to join in the conversation 🙂

Thank you very much and have a great day!

Best,
Bérangère

Re: Passing Hubspot Marketing ID To GTM Data Layer

jonchim — Thu, 07 Mar 2024 13:12:53 GMT

Hi @EBloom,
When you refer to contact ID, are you referring to the object ID in the CRM? I don't believe that id is generated until the form is submitted so I don't think there's anything you can pass through until the thank you page maybe there's a conversion snippet you can pass but even then i think there's a slight delay upon submission and record creation. I think the thread @BérangèreL linked above from Teun's solution might be the better route since you'll be passing the email directly from the input as the form is being submitted.