topic Re: Same: Spam (recipient is myself!) in Email Deliverability

RE: Great Email Tool - However, seems to end up in the Spam Folder

Sixarms — Wed, 24 Apr 2019 01:16:28 GMT

Hi there

It seems that most of my emails end up in the SPAM folder of my recipients. Not sure how to avoid that.

It would be impractacle to ask each one to add me to an 'accepted' email list.

Any advice?

Cheers

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

ElyshaShave — Wed, 24 Apr 2019 09:15:08 GMT

Hi,

I just have a few questions to ask before I am able to 100% help:

1) Do you include the following words in your emails?

2) Do you remove your hard bounces from your CRM?

3) Do you email your unengaged contacts often?

4) How often do you send emails?

5) Is it easy for your contacts to easily unsubscribe?

Thanks,

Elysha Shave

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

Sixarms — Thu, 25 Apr 2019 03:31:17 GMT

Hi Elysha

1. No I don't use those words

2. This was the first email I have sent, so no hard bounces

3. As per above ... first email so no unengaged

4. First one ... aiming to do about 6 per year

5. Yes, with unsubscribe button

Hope that helps.

Thanks

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

ElyshaShave — Thu, 25 Apr 2019 14:21:05 GMT

Hi,

That is a strange one! Are you able to share a version of the email with myself so that I can try and understand further?

Thanks,
Elysha Shave

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

Zakiya — Mon, 17 Aug 2020 14:36:30 GMT

Hey Sixarms,

If you are struggling with your emails being placed in the spam folder as opposed to the primary inbox, it may help to take a step back to look at a few things:

Contact source/origin: how did you acquire the contacts on your list? Are they expecting to receive marketing email from you/your brand?
Have they given you explicit permission to send them marketing email? Opt-in is a critical component of all email marketing campaigns (also required to send using HubSpot).
What is the purpose of your mail? Is it promotional or prospecting?

The reason I recommend this line of questioning is because contacts that have volunteered their email addresses to you, have consented to marketing email, and are expecting your mail, are more likely to engage with it. The more you send to highly engaged segments of your contact lists and they open and click it, the better you will appear as a sender to ISPs and your chances of reaching the primary inbox increase!

It is a matter of sender reputation and deliverability.

Asking contacts to allowlist you will not exactly help your sender reputation and deliverability in the long run. However, this is certainly a great idea for recipients who want to hear from you but have strict spam filtering in place.

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

Waxboss — Thu, 20 Jun 2019 13:20:51 GMT

Over 60% of my email blast went to spam. When I paid for this service and brought up this concern HubSpot told me that they use a program that limits the spam issue clearly not the case AND expensive! I am really unhappy with this PLUS zero support even when this feature is a paid program.

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

evanmurphy — Thu, 20 Jun 2019 21:43:24 GMT

Hi,

The industry average for opening emails is 30%. If your open rate is above that, then you are in a good place. This would indicate that the remaining recipients, less than 70%, didn't open the message, but not necessarily that the entire group had the message go to spam.

Spam filtering is the result of learned behavior, most often a lack of engagement between a sender and the recipient, which over time causes messages to be routed away from the inbox. If your open rate is within the industry standards it suggests the situation isn't as dire as that, because your recipients are opening your email, thus it's reliably reaching the inbox.

I'm unable to offer personalized deliverability advice here but we've compiled resources for you to optimize your deliverability. I suggest starting with email deliverability best practices, and if you want to take more corrective action we have advice to help you with that as well.

Same: Spam (recipient is myself!)

nicofars — Tue, 25 Jun 2019 17:08:46 GMT

I just followed the test step-by-step "my first email" and sent it to myself and disapointingly it ended up in my own SPAM folder (office 365), so that will be a no-go for me to use it unfortunately 😞

Re: Same: Spam (recipient is myself!)

evanmurphy — Mon, 17 Aug 2020 14:37:11 GMT

Hi nicofars,

Something to be careful about is sending an email from your domain to itself, for example companydomain.com -> companydomain.com, because your spam filter won't recognize HubSpot's mail servers without prior authorization to use companydomain.com, so the message will be considered "spoofed". With that in mind, you should expect your spam filter to flag messages like this because anyone on the internet could do the same thing, right?

The process of authorizing your own mail system to accept email from itself from approved third partys is referred to as "allowlisting" and most often your IT can help you get it taken care of so this doesn't happen again when sending to yourself from yourself. I hope this helps!

Re: Same: Spam (recipient is myself!)

nicofars — Mon, 17 Aug 2020 14:37:42 GMT

thank you for reminding me of allowlisting.

I confirm that I have tested to my gmail and received successfully (not in spam). Nice 🙂

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

LAliste — Thu, 12 Sep 2019 01:36:28 GMT

totally agreed...

It is doesnt make sense to have a CRM to end up at the spam folder!!!!

i am still not sure if this is something that HSpot consider as a problem? are they going to solve?

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

LAliste — Thu, 12 Sep 2019 01:41:14 GMT

I usually send 100 mails monthly, just to selected clients....mails ending up at spam holder is a complette failure as a plattform.

a rate of 30% it is???? so the plattform it is useless for me?

Re: Same: Spam (recipient is myself!)

shoesfelloff — Fri, 10 Jan 2020 10:12:19 GMT

All our emails from Hubspot are going to SPAM. But if we send the very same email from Gmail or our domain, it lands in user's Inbox.

I have reviewed a few forums and the issue is still unresolved.

What are my options?

Re: Same: Spam (recipient is myself!)

TheRealBritt — Mon, 19 Oct 2020 16:50:45 GMT

Hi there,

Did you ever resolve this? I'm having the same issue, HS want to charge me for a dedicated IP. Would appreciate any advice...

Re: RE: Great Email Tool - However, seems to end up in the Spam Folder

TheRealBritt — Mon, 19 Oct 2020 16:58:18 GMT

Hey there, I'm having the same issue and was wondering if you solved it? Would love to hear your advice!