https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Website-personalization/m-p/821498#M9331 <P>Hey&nbsp;<a href="https://community.hubspot.com/t5/user/viewprofilepage/user-id/588374">@EMunozCobian</a>&nbsp;first off, it's good to point out that this is not a HubSpot website. So anything I say may not reflect HubSpot features.&nbsp;</P> <P>&nbsp;</P> <P>Personalization in general can be done in a variety of ways. I'm not seeing anything personalised on this web page you've linked.&nbsp;</P> <P>I know most CMS services will personalise based on the cookie being identified for that visitor. So if you have submit a form on that URL previously they will be able to identify you with the information you have submit and choose to display relevant information.&nbsp;</P> <P>&nbsp;</P> <P>There are potentially other ways to do this, I haven't come across a CMS that has done this, and I hope not to as it's a bit invasive. But they may identify your IP address and have already associated that IP address with your company, then designed their site to be customised around that. It's entirely possible they may have bought your data from a broker too and are specifically targeting your company or a group of companies with personalization.&nbsp;</P> <P>&nbsp;</P> <P>Realistically there's no way to tell without seeing their systems, there's a whole host of ways they could do this.&nbsp;</P> <P>I know within HubSpot it's all based around your locale or the cookie a visitor submit via a form, but there are so many other systems, custom code and variables within a website now days it's impossible to give an answer to something just by looking at it.&nbsp;</P> Tue, 18 Jul 2023 15:54:33 GMT TomM2 2023-07-18T15:54:33Z https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Website-personalization/m-p/821485#M9326 <P>Hello everyone, I&nbsp;<SPAN>was doing some research about Facebook ads and I found a website that surprised me, because they have their website personalised with our company name and our logo, so i think its some thing curious that i have never seen before.&nbsp;</SPAN><A class="" href="https://klientboost.com/facebook/b2b-facebook-ads/" target="_blank" rel="noopener noreferrer">klientboost.com/facebook/b2b-facebook-ads</A></P><P>&nbsp;</P><P>Does anyone know how they achieved this personalization?</P><P>&nbsp;</P><P>Specifically, how can they add the company logo for individuals who, I suppose, are on their database?</P><P>Thank you!</P><P>&nbsp;</P> Tue, 18 Jul 2023 15:34:45 GMT https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Website-personalization/m-p/821485#M9326 EMunozCobian 2023-07-18T15:34:45Z https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Website-personalization/m-p/821498#M9331 <P>Hey&nbsp;<a href="https://community.hubspot.com/t5/user/viewprofilepage/user-id/588374">@EMunozCobian</a>&nbsp;first off, it's good to point out that this is not a HubSpot website. So anything I say may not reflect HubSpot features.&nbsp;</P> <P>&nbsp;</P> <P>Personalization in general can be done in a variety of ways. I'm not seeing anything personalised on this web page you've linked.&nbsp;</P> <P>I know most CMS services will personalise based on the cookie being identified for that visitor. So if you have submit a form on that URL previously they will be able to identify you with the information you have submit and choose to display relevant information.&nbsp;</P> <P>&nbsp;</P> <P>There are potentially other ways to do this, I haven't come across a CMS that has done this, and I hope not to as it's a bit invasive. But they may identify your IP address and have already associated that IP address with your company, then designed their site to be customised around that. It's entirely possible they may have bought your data from a broker too and are specifically targeting your company or a group of companies with personalization.&nbsp;</P> <P>&nbsp;</P> <P>Realistically there's no way to tell without seeing their systems, there's a whole host of ways they could do this.&nbsp;</P> <P>I know within HubSpot it's all based around your locale or the cookie a visitor submit via a form, but there are so many other systems, custom code and variables within a website now days it's impossible to give an answer to something just by looking at it.&nbsp;</P> Tue, 18 Jul 2023 15:54:33 GMT https://community.hubspot.com/t5/Blog-Website-Page-Publishing/Website-personalization/m-p/821498#M9331 TomM2 2023-07-18T15:54:33Z