topic Re: Ads call tracking in Ads

Ads call tracking

MCojocaru — Wed, 12 Nov 2025 14:48:58 GMT

Hi,

I run Google Ads campaigns with UTM parameters that lead to landing pages where users can click a button to call a phone number. Many users call directly instead of filling out a form. I want to automatically create a lead in HubSpot when someone calls — but since I don’t collect their phone number or form data, HubSpot doesn’t capture them as contacts.

Re: Ads call tracking

chighsmith — Wed, 12 Nov 2025 20:51:45 GMT

Hi @MCojocaru,

Thank you for posting to the Community!

I understand that you want to automatically create leads in HubSpot for users who call your phone number from Google Ads landing pages, but it doesn't capture their contact details without form submissions.

I'd like to tag in some of our Top Contributors to see if they have any workarounds here -- Hi @matt_scott @NicoleSengers and @KTownsend Do any of you all have any advice for @MCojocaru?

Thank you!

Cassie, Community Manager

Re: Ads call tracking

Anonymous — Thu, 13 Nov 2025 08:02:02 GMT

Since you're missing contact data, the best solution is to integrate a call tracking platform that captures the caller's phone number and the originating GCLID and automatically sends that information to HubSpot.