topic Aircall with google ads and facebook ads in Ads

Aircall with google ads and facebook ads

Farhan — Fri, 01 Jul 2022 15:19:57 GMT

Hello all!

We use aircall as our phone provider, integrated with hubspot. Of course there is no current option for it to track the original source at the moment. e.g. If a user clicks a google ad of ours, then lands on the website and calls us, the contact is created with the number, but this will be registered as OFFLINE Activity. Anyone have any genius ideas on how to get this to register as PAID SEARCH or PAID social etc.

This would massively help not to lose sight of campaign perfomance.

Re: Aircall with google ads and facebook ads

JPanama — Mon, 04 Jul 2022 16:13:53 GMT

Hi @Farhan, thanks for getting in touch.

You're correct, HubSpot will categorise Contacts created by Integration as Offline Sources with a drill down of either the Integration name or API Key (documented here).

Due to how Original Source bucketing works, please see my response here it's not possible to alter this property at the point of Contact creation. You can however create a Workflow that enrolls Contacts with a Drill Down 2 or Aircall and then use a Set Property Action to change the Original Source to Paid Search or Paid Social.

Let me know if that does the trick for you.

Best,

Joe (HubSpot Moderator)

Re: Aircall with google ads and facebook ads

DPournarakis — Wed, 13 Mar 2024 07:54:53 GMT

It can be done easily with Nimbata.
Nimbata works seamlessly with Aircall and Hubspot and updates Hubspot objects with UTMs, GCLIDs and call pages.
https://ecosystem.hubspot.com/marketplace/apps/sales/calling/nimbata-app-56503