topic Why is Breeze Buyer Intents showing less results than Clearbit? in Clearbit

Why is Breeze Buyer Intents showing less results than Clearbit?

GrahamRobson — Fri, 14 Feb 2025 09:51:48 GMT

We are seeing significantly lower volumes of website visitors reported using the Breeze Buyer Intents than those listed in Clearbit.

The assumption had been that Hubspot uses the same underlying common Cloudset service. Is the Breeze implementation a new/different service?

Re: Why is Breeze Buyer Intents showing less results than Clearbit?

TracyTThomas — Fri, 14 Feb 2025 19:00:05 GMT

Hi Graham, I'm the Product Manager for the Clearbit products. Breeze Intelligence is indeed a new implementation, and completely different service than Clearbit. The two products handle cookie consent in different ways, which could explain some of the difference you are seeing. The Breeze Intelligence team is working hard to keep improving the dataset, keep an eye out - you will see this get better over time.

Re: Why is Breeze Buyer Intents showing less results than Clearbit?

GrahamRobson — Fri, 14 Feb 2025 19:27:33 GMT

Hi Tracy, Thanks for the quick response. I thought as much, but I didn't really expect it.

The UX within Hubspot is pretty nice, but without data ..... I know its a numbers game, 100 detection isn't possible, but on our profile we are only seeing less than a third being picked up by breeze.

Re: Why is Breeze Buyer Intents showing less results than Clearbit?

mtallia — Tue, 11 Mar 2025 19:59:03 GMT

I am also seeing HUGE discrepencies between Clearbit visitors/companies vs what Buyer Intent shows (like 100 vs 10 companies kinda bad). Buyer Intent in Hubspot isn't even usable compared to current version of clearbit. Once Clearbit is sunset/rolled into Hubspot I fear it will be a massive gap in our ability to see who is on our website....and eventually act....

Please make this better or just absorb the code.

Re: Why is Breeze Buyer Intents showing less results than Clearbit?

MargoCleveland — Wed, 12 Mar 2025 19:46:47 GMT

Hi Michael - Thank you for the feedback regarding Buyer Intent results. Please know that the team is working on improving coverage and you should see improvement in the future. We appreciate the feedback!

- Margo from Clearbit Support